|
|
21.
|
Gerência de marketing : análise e planejamento
by HOWARD, John A. Edition: 2. edMaterial type:  Book; Literary form:
Not fiction
; Audience:
General;
Publisher: São Paulo : Pioneira, 1973Title translated: Marketing management analysis and planning.Availability: Items available for loan: Biblioteca Graciliano Ramos [Call number: 2.16H8481g] (2).
|
|
|
22.
|
Marketing para organizações que não visam o lucro
by KOTLER, Philip. Material type: Book; Literary form:
Not fiction
; Audience:
General;
Publisher: São Paulo : Atlas, 1978Title translated: Marketing for nonprofit organizations.Availability: Items available for loan: Biblioteca Graciliano Ramos [Call number: 2.16K874mo] (1).
|
|
|
23.
|
Anais
by Encontro Anual da ANPAD, 16 Canela 1992 Set. 21-23. Material type: Book; Literary form:
Not fiction
; Audience:
General;
Publisher: Salvador : ANPAD, 1992Availability: Items available for loan: Biblioteca Graciliano Ramos [Call number: 2.16E5623a] (2).
|
|
|
24.
|
Anais
by Encontro Anual da ANPAD, 17 Salvador 1993 Set. 27-29. Material type: Book; Literary form:
Not fiction
; Audience:
General;
Publisher: Florianópolis : ANPAD, 1993Availability: Items available for loan: Biblioteca Graciliano Ramos [Call number: 2.16E5623a] (1).
|
|
|
25.
|
The new competitor intelligence : the complete resource for finding, analyzing, and using information about your competitors
by FULD, Leonard M. Material type: Book; Literary form:
Not fiction
; Audience:
General;
Publisher: New York : John Wiley & Sons, 1995Availability: Items available for loan: Biblioteca Graciliano Ramos [Call number: 2.14F962n] (1).
|
|
|
26.
|
Marketing em ação : uma nova abordagem para lucrar, crescer e reinventar
by KOTLER, Philip | JAIN, Dipak C | MAESINCEE, Suvit. Material type: Book; Literary form:
Not fiction
; Audience:
General;
Publisher: Rio de Janeiro : Campus, 2002Title translated: Marketing moves.Availability: Items available for loan: Biblioteca Graciliano Ramos [Call number: 2.16K874mn] (1).
|
|
|
27.
|
Administração de marketing : análise, planejamento, implementação e controle
by KOTLER, Philip. Edition: 4. ed.Material type: Book; Literary form:
Not fiction
; Audience:
General;
Publisher: São Paulo : Atlas, 1996Availability: Items available for loan: Biblioteca Graciliano Ramos [Call number: 2.16K874a] (1).
|
|
|
28.
|
Laboratório de gestão : simulador organizacional, jogo de empresas e pesquisa aplicada
by SAUAIA, Antonio Carlos Aidar. Material type: Book; Literary form:
Not fiction
; Audience:
General;
Publisher: Barueri : Manole, 2008Availability: Items available for loan: Biblioteca Graciliano Ramos [Call number: 2.14S2551l] (1).
|
|
|
29.
|
Estratégias de marketing em tempos de crise
by MCKENNA, Regis. Material type: Book; Literary form:
Not fiction
; Audience:
General;
Publisher: Rio de Janeiro/ São Paulo : Campus/Publifolha, 1999Availability: Items available for loan: Biblioteca Graciliano Ramos [Call number: 2.16M4788e] (1). On order (1).
|
|
|
30.
|
Marketing para o século XXI : como criar, conquistar e dominar mercados
by KOTLER, Philip. Material type: Book; Literary form:
Not fiction
; Audience:
General;
Publisher: São Paulo : Futura, 1999Availability: Items available for loan: Biblioteca Graciliano Ramos [Call number: 2.16K874ma] (1).
|
|
|
31.
|
Administração de marketing : análise, planejamento, implementação e controle
by KOTLER, Philip. Edition: 5. edMaterial type: Book; Literary form:
Not fiction
; Audience:
General;
Publisher: São Paulo : Atlas, 1998Availability: Items available for loan: Biblioteca Graciliano Ramos [Call number: 2.16K874a] (1).
|
|
|
32.
|
Administração de marketing : a edição do novo milênio
by KOTLER, Philip. Edition: 10. edMaterial type: Book; Literary form:
Not fiction
; Audience:
General;
Publisher: São Paulo : Prentice Hall, 2000Availability: Items available for loan: Biblioteca Graciliano Ramos [Call number: 2.16K874a] (1).
|
|
|
33.
|
Princípios de marketing
by KOTLER, Philip | ARMSTRONG, Gary. Edition: 5. edMaterial type: Book; Literary form:
Not fiction
; Audience:
General;
Publisher: Rio de Janeiro : Prentice-Hall do Brasil, 1993Availability: Items available for loan: Biblioteca Graciliano Ramos [Call number: 2.16K874p] (1).
|
